All sections of the report included, a comprehensive look at the world of Bharat, and its unique needs and behaviours
An introduction, contents and context section guide you into the report.
Inside you'll find:
1. Social core : family, friendships, relationships, societal expectations and role models
2. Self and identity : Body and beauty image, hobbies and recreation, education and career
3. Device, data and preferences : Digital native in Bharat, Device preferences, Privacy, and other data preferences
4. Media : a deep profiling of their content, genre, platform and format choices across TV, OTT, social media, celebrities, influencers etc.
5. Brands, payments and e-commerce habits : Understanding online shopping, what a brand means to them, and payment preferences.
Girl Uninterrupted - Full Report
.pdf file
Print copies will be made if requested - please drop us your address and let us know if you would like a copy sent over.